World Breastfeeding Week 2014
It’s been a hot topic over recent years, but whether or not to breastfeed a baby is a deeply personal issue. Wherever you stand, most new mums to like to try and breastfeed if they can, joining generations of mothers who’ve enjoyed the incredible bonding opportunity between a mother and their baby. There are loads of organisations that support breastfeeding but World Breastfeeding Week is run by the World Alliance for Breastfeeding Action (WABA) – which was last week, in case you were wondering! It’s aim is to raise awareness of the benefits of breast milk and to encourage acceptance within society of feeding (particularly in public).
Organised by WABA with the United Nations Children’s Fund (UNICEF) and the World Health Organisation (WHO), World Breastfeeding Week takes place in 120 countries. Held between the 1st and the 7th of August each year, it celebrates the Innocenti Declaration which set out to change global culture in favour of breastfeeding. It was found that a diet of only breast milk for the first six months, followed by a combination of breast milk and appropriate foods for the following two years (or more, depending on your choice) was best for healthy growth and immunity. Studies have since found that breastfeeding helps mums to remain healthy for longer too – reducing the chances of breast and ovarian cancers and helping to reduce pregnancies in quick succession.
For World Breastfeeding Week 2014, WABA has again asked for pledges from supporters and has held a photo competition. On the 2nd of August at 10.30am mums were invited to take part in a global ‘latch on’ and a record was kept of how many mum and baba duos were involved. Did any of you take part?
Dedicated to encouraging health for mother and baby, the WABA is continuing to raise awareness of breastfeeding benefits worldwide, which can only be a good thing! At Amoralia we understand how important nursing can be and how mums – new ones especially – can feel too embarrassed to feed in public places even though they want to. You’ll find that our nursing bras and vests are designed to help you feel comfortable whilst feeding in the way you want. If you do feel particularly shy, our Seamless nursing cami might be the best for you – it’s got small holes in the panel, so you don’t have to get your whole boob out!
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