Jules provides some insight into maternity lingerie trends
We know that you don’t usually get to see this sort of thing, as an end consumer. Often the business side of what we do is unknown and you just see our beautiful product 😉
However, Jules was recently asked to become part of a panel for Lingerie Insight magazine, the no.1 trade mag for the lingerie market, and we thought you’d like to take a look. Asked a range of questions including ones about the evolving market, changing fabrics, technologies & innovation, your changing habits as consumers, as well as where the market is heading and the one that comes up in every interview: the consequences of wearing the wrong bra size!
You can take a look at the feature here if you fancy!
And, as if all that insider information wasn’t enough, you also get to have a sneak peak at what’s coming next year! For SS’15, what do you think about our new Cupcake, due on the website in February? >>